CONGRATULATIONS ON YOUR ENGAGEMENT

WELCOME TO

An award winning, friendly, modern bridal boutique in Warwickshire

Congratulations on Your Engagement!

Welcome to Annabel Sarah Bridal, a luxury bridal boutique where elegance meets warmth. We are dedicated to offering a personalised experience, fostering genuine connections with every bride. Our mission is to create an inviting, non-intimidating atmosphere where you’ll feel valued, pampered, and confident as you find the perfect dress for your big day.

Located in Alcester, Warwickshire, close to Worcestershire and the Cotswolds, our award-winning boutique provides a serene, exclusive experience.

Our friendly and experienced team, led by Annabel and Kelly, is here to guide you every step of the way in selecting your perfect gown and bridal accessories. From your first visit to the final fitting, we ensure you receive the utmost care and attention.

We are open 7 days a week, including evenings by appointment only. During your private appointment, you will have the entire boutique to yourself, allowing you to celebrate this memorable moment with your family and friends in a relaxed, intimate setting. Enjoy complimentary refreshments as you browse through our carefully curated collection.

Our brides rave about the friendly, supportive atmosphere at Annabel Sarah Bridal. From the moment you walk in, we are dedicated to providing an exceptional experience and offering expert guidance through the entire bridal journey—before, during, and even after your wedding day.

We believe your wedding dress should be the most luxurious dress you've ever worn. That’s why we offer an exclusive selection from world-renowned designers, including Rosa Clara, Luna Novias, Rosa Clara Dreams, and our new Curve Collection by Rosa Clara.

We look forward to welcoming you and being part of your special wedding dress journey.

BOOK NOW

OUR DESIGNERS

All handmade & made to order with love in Barcelona Prices from £1600 up to £3000

ROSA CLARA

Minimalist & Elegant

View the collection

LUNA NOVIAS

Contemporary & Romantic

View the collection

ROSA CLARA DREAMS

Pretty & unique

View the collection

ANNABEL'S BRIDAL
OUTLET

View the collection

bridal boutique in Alcester Warwickshire

GUEST TRUNK SHOW

SERRVALLE

For a limited time only, Annabel Sarah Bridal is proud to present a pop up designer event by SERRAVALLE

Serravalle was founded the same year as us (2021) by the award-winning Italian-German designer Riccardo Serravalle. The designs blend contemporary style with timeless elegance so this event is not one to miss!

10/1/25 - 19/1/25

BOOK NOW

Sale Event Announcement Facebook Post (1).PNG

BIG SALE WEEKEND
EVENT

31ST JANUARY - 2ND FEBRUARY

Join us for our biggest ever sale event where you can save up to £1000 off your dream dress.

- 1 hour appointment

- includes 50 minutes trying and 10 minutes for paperwork and yes to the dress pics!

- First come first serve on all dresses included in our sale event

It is highly recommended you be ready to commit to a dress if you wish to visit this event due to the limited availability and popularity of the dresses, for style advice before the event weekend please book in for find your style service.

BOOK NOW

WALK IN
WEDNESDAY'S!

Every Wednesday we are open doors between 9.30am - 2.30pm!

We operate by 'appointment only' the rest of the week but now on a Wednesday it's no appointment necessary!

Come in for a browse through our beautiful dresses, get to know us and ask any questions you may have.

We are still available for appointments on a Wednesday but please note they will not be our usual private service, if you wish to have a 1:1 private appointment please book for an alternative day or Wednesday evening. You are welcome to try dresses when you 'walk in' on a Wednesday but there may be a small wait with a hot drink if the fitting room is already occupied.

Where to find us

K A T E

Kate is officially in her bridal era and said yes to the dress today! Eeeeekkk! She’s going to make such a beautiful bride!
Looking forward already to when your dress arrives!
Congratulations Kate 🤍

Winner of Bridal Retailer of the year (est. less than 4 years) West Midlands 2024 & 2025!

Less than four years old and we’ve already been honored with this incredible award—twice! The Wedding Industry Award celebrates excellence based on real brides’ feedback, and we couldn’t be more proud of our five-star Google reviews. We’re dedicated to providing every bride with the best possible experience, and though we won’t be at the national finals in London this week due to our busy schedule helping more brides, we’ll be cheering from afar. Thank you for helping us become the best in our region—we’re beyond grateful!

📸- @capturedmomentsjen

Today we got to see our lovely bride to be Sarah again but this time for accessories! She has completed the look beautifully, can’t wait to see wedding pictures! Countdown is on 🤍

Simply romantic. ABIGAIL by @rosa_clara

#bridal #bridalinspiration #bride #rosaclara #bridaldress #weddingplanning #wedding #engaged #weddinginspiration #bridalinspo #bridetobe #designer #contemporary #brides

One of the faces you’ll meet during your bridal dress journey with us!
📸 - @capturedmomentsjen
#bridal #bridalboutique #bridalboutiqueowner #buisnessowner #smallbusiness #bride #bridetobe #bridalinspiration #wedding #weddingdressshopping #weddingdressshop #brides #about #me #lovemyjob #weddingplanning

GUEST DRESS KAYLA

Available in the boutique until 19th January, meet Kayla!
A simple yet striking dress with options to customise it to your desire! Add sleeves, beading, change the fabric, add a slit? The perfect dress to add personalised touches!

Book now to try Kayla by visiting our website linked in bio.
@serravalle.co

#bride #bridal #bridetobe #engaged #weddingplanning #bridalstyle #bridalinspiration #bridaldress #wedding #weddinginspiration #weddingdress #warwickshire

CAMILA by @serravalle.co
Only in the boutique for 1 week, available in Crepe, tulle or satin and it’s an incredible price point! 🤍 absolutely adore this neckline!

THE BIG SALE WEEKEND

31st January - 2nd February 2025

After a hugely busy sale event last year, we’re back with another but this time with even more dresses and discounts!
Fancy saving up to £1000 off your dream dress?!?!

Due to the popularity of our sale events & limited dresses (first come first serve basis) appointments during our sale event will 50 minutes trying time & 10 minutes for your paperwork & famous yes to the dress pic if you wish!
Please note - we’d normally suggest 2 hours to find your dress so if you are in the early stages of dress hunting please book for our usual full bridal appointment on alternative dates, our sale events are amazing but can be overwhelming if you do not know what style you are looking for.

Ready to say yes to the dress? Book on for our sale event now by visiting our website and selecting the event service along with the event dates before it gets booked up!

2025 Brides it’s your turn next!

#bridal #bridalinspiration #bride #wedding #weddingdress #bridaldress #weddingplanning #weddinginspiration #bridalinspo #bridetobe #bridetobe2025 #2025bride #weddingphotography #weddingday

Welcome to ‘WALK IN WEDNESDAYS’ yay!

Every Wednesday for the foreseeable future our boutique is now OPEN DOORS which means you can pop in and see us without an appointment between 9.30am - 2.30pm for a browse at our beautiful dresses, get to know us and ask any questions you may have!

You can pop in to collect any accessories during this time too!

We can still take appointments on a Wednesday but please note it may not be the full private service we normally provide so if you’d like our usual 1:1 service please book for an alternative day. We look forward to seeing you!

#wednesday #bride #bridetobe #bridal #bridalinspiration #wedding #weddinginspiration #walking #warwickshire #warwickshirewedding #alcester #bridalboutique #engaged #weddingplanning #humpday #weddingdress #weddingdressshop #bridetobe2026

Arriving this Friday for a limited time only from @serravalle.co

#bridal #bridalinspiration #bride #wedding #weddingdress #bridaldress #weddingplanning #weddinginspiration #bridalinspo #bridetobe #serravalle

Congratulations on Your Engagement! 💍

One of the most exciting parts of planning your wedding is saying “Yes!” to the dress.
At Annabel Sarah Bridal, we’re dedicated to making your bridal experience everything you’ve dreamed of and more.

Located in the charming market town of Alcester, Warwickshire, our exclusive boutique offers personalised, by-appointment-only fittings, ensuring you have the entire space to yourself for two hours of relaxation and indulgence as you explore our stunning collection.

We curate an exceptional selection of wedding dresses from the industry’s finest designers, combining timeless elegance with innovative, fashion-forward designs. Because when it comes to your dress, you deserve something extraordinary—something as unique as your love story.

Ready for an unforgettable bridal experience? Book your complimentary appointment today by visiting our website.
We look forward to welcoming you soon!

Photography - @capturedmomentsjen

The best selling dress for 2025…. ALZIR by @rosa_clara would you be wear it with or without sleeves?

#bridal #bridalinspiration #bride #wedding #weddingdress #bridaldress #weddingplanning #weddinginspiration #bridalinspo #bridetobe #bridetobe2026 #engaged

SERRAVALLE DESIGNER POP UP EVENT 17th-19th JANUARY

We are thrilled to announce for one weekend only we are hosting a designer event filled with beautiful dresses from SERRAVALLE!

Serravalle was founded the same year as us (2021) by the award-winning Italian-German designer Riccardo Serraville. The designs blend contemporary style with timeless elegance so this event is not one to miss!

Book your exclusive use bridal appointment in our luxury bridal boutique for the above dates to enjoy this collection by visiting our website linked on our page!

#serravalle #trunkshow #bride #bridal #bridaldress #bridaldresses #event #weddingdress #wedding #engaged #bridetobe #contemporary #bridalinspiration #warwickshire #brides

Our beautiful Chloe got to try her wedding dress today! She looked AMAZING! Congratulations Chloe, wedding countdown is on! 🤍

Our first bride to be of 2025 saying yes to the dress!

E I L I S

It was an absolute dream helping our beautiful Aussie Ballet Dancer Eilis find her equally beautiful dress for her big day!

I’m so happy for her, she’s going to look sensational!

Congratulations Eilis, looking forward to seeing you again in the spring 🤍

#bridetobe #engaged #bride #bridetobe2026 #bridal #bridalboutique #bridalinspiration #brides #shesaidyes #yestothedress #yes

2024 was an amazing year for us with a complete new boutique renovation, another award win, many brides saying yes to the dress and many saying ‘I do’.
Thank you so much for supporting us and we look forward to meeting more brides in 2025! Happy new year!

#bridal #bridalinspiration #bride #wedding #weddingdress #bridaldress #weddingplanning #weddinginspiration #bridalinspo #bridetobe #2024 #happynewyear #smallbusiness #newyear #renovation #bridalboutique #weddingphotography #awards #awardwinning #brides #reno #diy #lovemyjob

SEBALD by @lunanovias is a delicate dress fully crafted in beaded lace with a subtle sparkle! Made with a soft nude underlining the details on the dress really stand out and will definitely turn heads on your wedding day!

Book now to try Sebald in our luxury bridal boutique in Alcester by visiting our website linked in our bio.

#lunanovias #bride #bridal #bridalboutique #bridaldresses #bridalinspiration #bridalinspo #engaged #bridetobe #alcester #warwickshire #warwickshirewedding #wedding #weddingdress #weddinginspiration #weddingideas #weddingplanning

SCHIELE By Luna Novias

@lunanovias

#lunanovias #schiele #bride #bridal #bridetobe #bridalinspiration #bridalinspo #bridaldresses #engaged

A K A N K S H A

Yay! Akanksha said YES to the dress today! What a lovely day to celebrate… Akanksha’s fiancé worked Christmas day, so they were celebrating their Christmas TODAY! What a lovely Christmas present! Congratulations Akanksha, I’m so happy for you! Look forward to seeing you again in the spring when your beautiful dress arrives! 🤍

#shesaidyes #engaged #bridetobe #bride #weddingplanning #bridalboutique #bridetobe2025 #bridal #lunanovias #weddingdressshopping #yestothedress

Georgina got her time to shine today in her stunning @rosa_clara dreams dress! She looked incredible! Countdown to the wedding day is now on yay!!!

Congratulations George 🤍

#bridetobe #bride #bridal #bridetobe2025 #bridaldress #weddingplanning #weddingdressshopping

Today we got to see our lovely bride to be Lauren!
It was so nice to catch up on your wedding planning and see you in your beautiful dress! Congratulations Lauren! 🤍

#bridetobe #bride #engaged #bridaldress #rosaclara #weddingdressshopping

Stepping into 2025 engaged?
Meet our Sivet Dress by Luna Novias!
The perfect mix of modern meets classic, book now via our website for your exclusive use bridal appointment in our luxury bridal boutique 🤍

#bride #bridal #bridalboutique #lunanovias #bridetobe #engaged #bridaldress #bridaldresses #wedding #weddingdress #weddingplanning #warwickshire #warwickshirewedding #bridalinspiration #weddinginspiration

Myself & Kelly wish you all a very Merry Christmas!
For many of you, this will be your last Christmas as a miss, eeekkkk! Or it might be your first Christmas as a Mrs!
We hope your Christmas is a magical one ❤️🎄

#bride #bridal #bridalboutique #christmas #merrychristmas

Our newest arrival Aiden by @rosa_clara

#rosaclara #bridal #bridalinspiration #bride #wedding #weddingdress #bridaldress #weddinginspiration #weddingplanning #bridalinspo #bridetobe #new

S A R A H

It was lovely our beautiful bride to be Sarah for the arrival of her dreamy bridal dress!

So excited for you! Congratulations! 🤍

HAPPY FRIDAY!

What a lovely way to start our weekend with these beautiful pictures sent to us from our lovely bride Katherine!

Katherine was a pure joy throughout our journey together and she looked so beautiful on her wedding day!

Wishing you both all the happiness in the world.
Congratulations Mr & Mrs Stockford 🤍

Photographer - @darrenharveyphoto
Venue - @rowton.castle
Bridal dress - @annabelsarahbridal / @whiteonebridal
Bridal seamstress - @md_bridal_alterations
Hair - @emilybridalhair
MUA - @katieleannemakeup
Flowers - @annewhysallflorists
Cake - @sugarbowlbakes
Brides Ring - @hannahkimberjewellery
Brides nails - @lushnails.cheltenham
Grooms men attire - @horacebarton1901
DJ - @littlegemfx
Registrar - @shropsregistrars

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Follow us on Instagram

@annabelsarahbridal

WHAT OUR BRIDES ARE SAYING

I was beginning to feel deflated from previous searches to find 'the one', upon arriving at Annabel bridal, Annabel was so welcoming.
The first dress I tried on I fell in love with.....FIRST DRESS! I continued trying others from the massive collection available, but you know when you know, I chose the first one.
There was no feeling of being rushed, shop was super cosy amd warm, drinks provided, tissues at the ready and a personalised light box in my honour, just an amazing experience.
I cannot wait for my big day and to proudly flaunt 'my dress'. Thank you Annabel for making this one time experience fantastic and for my beautiful gift.