Discover the Ultimate Bridal Experience at Annabel Sarah Bridal

Looking for the best bridal boutique in the West Midlands? Welcome to Annabel Sarah Bridal, a luxury, award-winning bridal boutique offering a truly personal and unforgettable dress-shopping experience. Whether you're newly engaged or just beginning your bridal journey, here’s why our boutique is the perfect place to say yes to your dream dress.

It’s Personal: A Private Bridal Appointment Just for You

When you book your appointment at Annabel Sarah Bridal, the boutique is all yours — no sharing your moment with strangers. Enjoy two full hours of private, uninterrupted time with your own expert bridal stylist. This isn’t just an appointment; it’s a memory in the making.

It’s Current: Fresh, Fashion-Forward Bridal Gowns

We do things differently. As a small, independent bridal boutique, we only carry current-season dresses from world-renowned designers. You won’t find outdated styles or years-old samples here — just timeless, elegant gowns carefully curated for the modern bride.

It’s Friendly: Warm, Honest, and Pressure-Free

At Annabel Sarah Bridal, we’re more than stylists — we’re your cheerleaders. Our small, passionate team offers heartfelt, no-pressure advice. You’ll feel genuinely cared for from the moment you walk in, with zero sales pressure and all the support you need.

It’s Inclusive: Bridal Dresses for Every Body

We proudly stock gowns in UK sizes 10 to 28, including a special plus-size bridal collection (18+). Our boutique is wheelchair accessible with accessible toilets and spacious fitting rooms. Everyone deserves to feel beautiful — and here, you will.

It’s Award-Winning: Loved by Real Brides

Our brides say it best — with glowing five-star reviews and multiple awards, including Bridal Retailer of the Year (twice!), you can trust that your bridal journey is in the best hands.

It’s Independent: A Boutique Run with Heart

Owned by Annabel and run alongside her trusted stylist Sally, we’re two working mums creating a space that feels like home. You’ll always work directly with us — no big teams, no impersonal service, just two women who love what they do.

It’s Luxury: Designer Dresses You’ll Fall in Love With

We exclusively partner with the Rosa Clará Group, offering handpicked luxury bridal gowns priced between £1,500 to £3,500. These aren’t just dresses — they’re heirloom-quality pieces designed to take your breath away.

It’s Complimentary: No Charge for Appointments

We don’t believe in hidden fees. Your private bridal appointment is completely free, because we’re confident our service and dresses speak for themselves.

It’s All for You: A Magical Bridal Journey

You only get to do this once. Your bridal experience should be magical, memorable, and filled with joy. From the moment you walk in, our goal is to make it everything you’ve dreamed of — and more.

Ready to Begin Your Bridal Journey?

Don’t settle for anything less than extraordinary. Book your private appointment today via our website and discover what makes Annabel Sarah Bridal the best choice for your once-in-a-lifetime moment.

Photography by Captured Moments by Jen